informa
2 min read
article

Marvelous Rethinks Globalization Strategy With Rising Star Sale

Publisher Marvelous (Harvest Moon) is selling its 50% stake in European distributor Rising Star Games, while still licensing its games to Rising Star for that market.
Publisher Marvelous Entertainment (Harvest Moon) is backing out of its 50 percent stake in Rising Star Games, a European distributor formed in 2005. Marvelous launched the Rising Star joint venture with Swedish distributor Bergsala, a longtime European distributor of Nintendo products. It was part of Japan-headquartered Marvelous' endeavor to establish a more timely and consistent global presence. Its share of Rising Star will now go to Japanese distributor Intergrow, which has worked with Bergsala in the past, collaborating with it on the Gamebridge publishing venture in London. The value of the divestiture is unknown, and according to the report, Rising Star ultimately retains the right to distribute Marvelous' games in Europe. Marvelous will continue to allow publishers in the U.S. to compete for publishing its titles individually, however. In the most recent example of this, No More Heroes 2 will be published in the U.S. by Ubisoft this week, and by Rising Star in Europe. Other companies the company has and will continue to work with in North America include Ignition and Xseed. "I am delighted to have secured further additional backing from an important Japanese company, whilst continuing our content relationship with Marvelous Entertainment," Rising Star managing director Martin Defries told UK trade site MCV.

Latest Jobs

Disbelief

Chicago, Illinois
05.10.22
Producer

Build a Rocket Boy Games

Edinburgh, Scotland
05.12.22
Lead Animation Programmer

Windwalk Games

Austin, Texas
05.16.22
Game Designer

Sucker Punch Productions

Bellevue, Washington
05.10.22
Campaign Director
More Jobs   

CONNECT WITH US

Register for a
Subscribe to
Follow us

Game Developer Account

Game Developer Newsletter

@gamedevdotcom

Register for a

Game Developer Account

Gain full access to resources (events, white paper, webinars, reports, etc)
Single sign-on to all Informa products

Register
Subscribe to

Game Developer Newsletter

Get daily Game Developer top stories every morning straight into your inbox

Subscribe
Follow us

@gamedevdotcom

Follow us @gamedevdotcom to stay up-to-date with the latest news & insider information about events & more