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Latest from Andrzej Marczewski

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Design
The Perception of FairnessThe Perception of Fairness
byAndrzej Marczewski
Dec 3, 2019
4 Min Read
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Design
Narrative Atoms and the Soap Hero's JourneyNarrative Atoms and the Soap Hero's Journey
byAndrzej Marczewski
Jun 9, 2017
22 Min Read

All from Andrzej Marczewski

Business
A framework for creating play-like systems
A framework for creating play-like systems
May 1, 2015
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3 Min Read
byAndrzej Marczewski
Design
Learning about playfulness from Toca Boca and my kids
Learning about playfulness from Toca Boca and my kids
Mar 9, 2015
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6 Min Read
byAndrzej Marczewski
Design
Games, play, toys and gamification
Games, play, toys and gamification
Mar 2, 2015
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7 Min Read
byAndrzej Marczewski
Business
4 important neurotransmitters in gamification
4 important neurotransmitters in gamification
Jan 14, 2015
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8 Min Read
byAndrzej Marczewski
Design
Analysing Gamification with the SAMR Model
Analysing Gamification with the SAMR Model
Nov 21, 2014
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4 Min Read
byAndrzej Marczewski
Design
Randomness, Serendipity and Gamification
Randomness, Serendipity and Gamification
Nov 18, 2014
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4 Min Read
byAndrzej Marczewski
Design
Game Mechanics in Gamification – Revisited
Game Mechanics in Gamification – Revisited
Nov 4, 2014
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6 Min Read
byAndrzej Marczewski
Design
4 gamification lessons from the arcades
4 gamification lessons from the arcades
Oct 7, 2014
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5 Min Read
byAndrzej Marczewski
Design
Gamification: Pervasive User Centric Design
Gamification: Pervasive User Centric Design
Sep 15, 2014
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2 Min Read
byAndrzej Marczewski
Design
Gamification: The users perspective
Gamification: The users perspective
Sep 2, 2014
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4 Min Read
byAndrzej Marczewski
Design
Focus – it’s like a learning super power
Focus – it’s like a learning super power
May 30, 2014
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2 Min Read
byAndrzej Marczewski
Design
Gamification Design vs Game Design
Gamification Design vs Game Design
Apr 22, 2014
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5 Min Read
byAndrzej Marczewski
Business
Gamification: Rules, Magic Circles and other Pitfalls
Gamification: Rules, Magic Circles and other Pitfalls
Mar 20, 2014
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5 Min Read
byAndrzej Marczewski
Business
Gamification: What if they don’t want to play?
Gamification: What if they don’t want to play?
Mar 4, 2014
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5 Min Read
byAndrzej Marczewski
Business
Gamification: Quests, Objectives, Goals and more
Gamification: Quests, Objectives, Goals and more
Feb 7, 2014
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4 Min Read
byAndrzej Marczewski
Business
Thin Layer vs Deep Level Gamification
Thin Layer vs Deep Level Gamification
Jan 20, 2014
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5 Min Read
byAndrzej Marczewski
Business
Gamification: Overjustification Effect and Cheating
Gamification: Overjustification Effect and Cheating
Jan 9, 2014
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10 Min Read
byAndrzej Marczewski
Business
Marczewski's Gamification User Types 2.0
Marczewski's Gamification User Types 2.0
Nov 29, 2013
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5 Min Read
byAndrzej Marczewski
Business
Game Thinking - Breaking down gamification and games
Game Thinking - Breaking down gamification and games
Oct 24, 2013
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10 Min Read
byAndrzej Marczewski
Production
Whilst Innovation may not be Dead, where is the Courage in the Games Industry?
Whilst Innovation may not be Dead, where is the Courage in the Games Industry?
Oct 15, 2013
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6 Min Read
byAndrzej Marczewski
Design
Serious Games: Too Broad a Term to be Meaningful
Serious Games: Too Broad a Term to be Meaningful
Sep 26, 2013
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12 Min Read
byAndrzej Marczewski
Design
An Interview with Karl Kapp
An Interview with Karl Kapp
Sep 11, 2013
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7 Min Read
byAndrzej Marczewski
Design
Using Machinations to model Gamification
Using Machinations to model Gamification
Sep 5, 2013
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1 Min Read
byAndrzej Marczewski
Design
An Interview with Kaye Elling lecturer in Computer Games at the University of Bradford
An Interview with Kaye Elling lecturer in Computer Games at the University of Bradford
Aug 25, 2013
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8 Min Read
byAndrzej Marczewski
Design
Why does Gamification Fail? A few reasons...
Why does Gamification Fail? A few reasons...
Aug 19, 2013
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4 Min Read
byAndrzej Marczewski
Design
The Effect of Time on Decision Making
The Effect of Time on Decision Making
Aug 12, 2013
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8 Min Read
byAndrzej Marczewski
Design
Achievement - Not Just for Achievers!
Achievement - Not Just for Achievers!
Aug 6, 2013
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5 Min Read
byAndrzej Marczewski
Design
Extrinsically and Intrinsically Motivated User Types
Extrinsically and Intrinsically Motivated User Types
Jul 16, 2013
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6 Min Read
byAndrzej Marczewski
Design
Purpose, Meaning and Context
Purpose, Meaning and Context
Jul 8, 2013
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3 Min Read
byAndrzej Marczewski
Design
Bartle’s Killers . A misunderstood group of people.
Bartle’s Killers . A misunderstood group of people.
Jun 25, 2013
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4 Min Read
byAndrzej Marczewski
Design
Supporting Gamification User Types
Supporting Gamification User Types
Jun 18, 2013
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6 Min Read
byAndrzej Marczewski
Design
Gamification User Types and the 4 Keys 2 Fun
Gamification User Types and the 4 Keys 2 Fun
Jun 10, 2013
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9 Min Read
byAndrzej Marczewski
Design
Gamification, Games, Teams and Competitive play
Gamification, Games, Teams and Competitive play
Jun 5, 2013
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4 Min Read
byAndrzej Marczewski

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