Daily news, dev blogs, and stories from Game Developer straight to your inbox
Nintendo To “Anchor” Entertainment For All Expo
Organizers of the E for All Expo have confirmed <a href="http://www.gamasutra.com/php-bin/news_index.php?story=13160">previous reports</a> that Nintendo of America has signed up as an “anchor exhibitor” for the event, scheduled to take place on October 18
March 29, 2007
2 Min Read
Officials from IDG World Expo, organizers of the Entertainment for All Expo (E for All) have announced that Nintendo of America has signed up as an “anchor exhibitor” for the event, scheduled to take place on October 18th to 21st, 2007 at the Los Angeles Convention Center and the LA Live/Nokia Theatre. Although primarily a consumer event, the expo is seen as a partial replacement for the now significantly downsized E3 event, which also traditionally took place at the Los Angeles Convention Center – albeit in May and intended for press and trade visitors only. Alongside the announcement, Nintendo of America Executive Vice President of Operations Don James has agreed to serve the Exhibitor Advisory Board for the event, which is being overseen by former E3 showrunner Mary Dolaher. As well as providing opportunities for consumers to play new and upcoming games, E for All Expo will also offer video game tournaments, job fair/networking opportunities and the Video Games Live concert. The expo has been endorsed by the Entertainment Software Association (ESA), and other key sponsors are expected to be announced in the coming months. Gamasutra had previously revealed information indicating that both Nintendo and Sony had agreed to support the event with a significant floor presence, although Sony has not yet officially confirmed any level of participation in the event. Microsoft’s level of support for the expo is also currently unknown. "Nintendo's early involvement in E for All demonstrates the importance of a broad consumer-focused event for this industry," said Mary Dolaher, executive vice president of IDG World Expo. "E for All has been shaped from the ground up with all gamers in mind, and Nintendo has proven its commitment to embracing the spectrum of gamers, as we've seen with their launch of the Wii."
About the Author(s)
David Jenkins ([email protected]) is a freelance writer and journalist working in the UK. As well as being a regular news contributor to Gamasutra.com, he also writes for newsstand magazines Cube, Games TM and Edge, in addition to working for companies including BBC Worldwide, Disney, Amazon and Telewest.
You May Also Like
Accessibility and fancy footwork with GLYDR's John Warren - Game Developer Podcast ep. 40Feb 28, 2024
Exploring the 2024 State of the Game Industry report - Game Developer Podcast ep. 39Feb 2, 2024
Phantom inspiration and the ethical auteur with Xalavier Nelson Jr.Dec 8, 2023
Designing Killer Queen: from playground experiment to modern arcade sensationOct 18, 2023
Get daily news, dev blogs, and stories from Game Developer straight to your inbox
Subscribe to Game Developer Newsletters to stay caught up with the latest news, design insights, marketing tips, and more