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Swedish mobile game company MAG Interactive is acquiring all shares of Sventertainment AB, developer of Swedish live trivia app Primetime, for SEK 20 million cash ($2.3 million).

Kris Graft, Contributor

August 28, 2020

1 Min Read

Swedish mobile game company MAG Interactive is acquiring all shares of Sventertainment AB, developer of Swedish live trivia app Primetime, for SEK 20 million cash ($2.3 million).

MAG Interactive is the company behind mobile trivia game QuizDuelPrimetime has a user base of about 100,000 daily active users, according to Daniel Hasselberg, CEO of MAG.

The acquisition could command an additional maximum SEK 80 million if certain profit targets are met within the next three years.

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