informa
/
Business
News

Netmarble acquires SpinX Games for $2.19 billion to expand into social casino genre

South Korean publisher Netmarble has fully-acquired mobile casino game developer SpinX Games for $2.19 billion.

South Korean publisher Netmarble has fully-acquired mobile casino game developer SpinX Games for $2.19 billion. 

Netmarble explained the deal will allow it to expand into a new genre by leveraging SpinX titles like Cash Frenzy, Lotsa Slots, and Jackpot World

The social casino market has proved lucrative for SpinX, recorded $423 million in sales during 2020. The company also recently generated $286 million across the first half of the current fiscal year, marking a 46 percent increase on the previous year. 

Netmarble believes SpinX is well positioned to continued that growth, and said the purchase will allow it to "fortify our competitive edge in the global mobile gaming market."

"The social casino genre shows continued global growth, and we are very excited to execute a share purchase agreement with SpinX Games, one of the leading companies in the genre,” said Netmarble chief exec, Seungwon Lee. "Through the acquisition, Netmarble will add the social casino genre alongside its existing main genre of RPG to further strengthen its lineup of casual games."

The news comes a few month after Netmarble acquired a majority stake in WWE: Champions developer Kung Fu Factory through its U.S. subsidiary.

Latest Jobs

Sucker Punch Productions

Bellevue, Washington
08.27.21
Combat Designer

Xbox Graphics

Redmond, Washington
08.27.21
Senior Software Engineer: GPU Compilers

Insomniac Games

Burbank, California
08.27.21
Systems Designer

Deep Silver Volition

Champaign, Illinois
08.27.21
Senior Environment Artist
More Jobs   

CONNECT WITH US

Register for a
Subscribe to
Follow us

Game Developer Account

Game Developer Newsletter

@gamedevdotcom

Register for a

Game Developer Account

Gain full access to resources (events, white paper, webinars, reports, etc)
Single sign-on to all Informa products

Register
Subscribe to

Game Developer Newsletter

Get daily Game Developer top stories every morning straight into your inbox

Subscribe
Follow us

@gamedevdotcom

Follow us @gamedevdotcom to stay up-to-date with the latest news & insider information about events & more