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London Games Festival 2011 Canceled, Regrouping For 2012

UK trade association UKIE's annual consumer-friendly London Games Festival has been canceled for this year, the association confirmed this morning, promising a larger event in 2012.

Frank Cifaldi, Contributor

August 8, 2011

1 Min Read
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UK trade association UKIE's annual consumer-friendly London Games Festival has been canceled for this year, the association confirmed this morning, promising a larger event in 2012. According to statements from the association, 2012's show will coincide with the 2012 Summer Olympic Games, which will take place in the region. UKIE is planning a "bigger and bolder group of events," according to statements provided to Edge. "We really want to make London Games Festival 2012 a great destination for interactive entertainment and create a diverse group of events," said festival director Kirsty Payne. The cancellation breaks a six-year tradition. According to reports, the UKIE is discussing a potential collaboration with fellow UK video game industry trade body TIGA for next year's event. The London Games Festival has played host to events that include the Eurogamer Expo, the London Games Conference, and the Golden Joystick Awards, among others.

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About the Author

Frank Cifaldi

Contributor

Frank Cifaldi is a freelance writer and contributing news editor at Gamasutra. His past credentials include being senior editor at 1UP.com, editorial director and community manager for Turner Broadcasting's GameTap games-on-demand service, and a contributing author to publications that include Edge, Wired, Nintendo Official Magazine UK and GamesIndustry.biz, among others. He can be reached at [email protected].

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