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Alex St. John's new social game network closes after three months

Magi.com, the social game network founded by former WildTangent and Hi5 head Alex St. John, has shut down just six months after the company opened and three months after the service launched its beta.

Eric Caoili, Blogger

June 8, 2012

1 Min Read

Newsbrief: Magi.com, the social game network founded by former WildTangent and Hi5 head Alex St. John, has shut down just six months after the company opened and three months after the service launched its beta. St. John said the platform was able to develop a promising userbase during its short time in operation, but the California-based startup was unable to raise enough money to keep it going, according to a report from Inside Social Games. The outspoken executive previously headed social game network Hi5 for two years before Tagged purchased the company's assets -- but not its staff -- last December. He argued that Magi.com had an advantage over Hi5, as the service was built as a "pure game site" from the beginning, instead of a real identity social network. Magi.com employed around 20 to 30 people, and St. John claims that the entire development team received both severance pay and paid time off, as management attempts to find new positions for the laid off workers.

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2012

About the Author(s)

Eric Caoili

Blogger

Eric Caoili currently serves as a news editor for Gamasutra, and has helmed numerous other UBM Techweb Game Network sites all now long-dead, including GameSetWatch. He is also co-editor for beloved handheld gaming blog Tiny Cartridge, and has contributed to Joystiq, Winamp, GamePro, and 4 Color Rebellion.

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