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Ad Network Alternative Chartboost Raises $2M In Funding

Chartboost, which runs a direct-deal mobile game marketplace that allows developers to directly sell ad space, announced $2 million in series A funding on Monday.

Frank Cifaldi, Contributor

October 24, 2011

1 Min Read

Ad network alternative and San Francisco start-up Chartboost has raised $2M in its initial round of funding. The San Francisco-based start-up announced itself earlier this month, and offers a platform that allows game developers to directly sell advertising space in their games, rather than relying on an ad network to populate the space. CEO Maria Alegere describes the service as "like a dating site for mobile publishers, where they can find each other and do advertising deals directly, on their own terms with no mediation." Clients that Chartboost has attracted so far include Pocket Gems, TinyCo, Gameview and The Playforge. Investors in this initial round include TransLink Capital, SK Telecom Ventures and XG Ventures, a former investor in Tapulous.

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2011

About the Author(s)

Frank Cifaldi

Contributor

Frank Cifaldi is a freelance writer and contributing news editor at Gamasutra. His past credentials include being senior editor at 1UP.com, editorial director and community manager for Turner Broadcasting's GameTap games-on-demand service, and a contributing author to publications that include Edge, Wired, Nintendo Official Magazine UK and GamesIndustry.biz, among others. He can be reached at [email protected].

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