New Sony President

Sony is making changes at the top by appointing a new president. Kunitake Ando, who was promoted to COO of the Sony Corporation just last month, will be elevated to the position of president on June 29. He replaces Nobuyuki Idei, who will become chairman and retain the title of CEO. The changes are being made in an effort to divide executive responsibility, with Idei charting Sony's group strategy while Ando looks after the company's core electronics business. "It was too much for one CEO to pursue both the group's strategy while strengthening our core electronics business,'' said Idei, "By separating the two roles of taking care of the group as a whole and strengthening the electronics business, we will be able to ensure smooth business management."