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MI6 has announced the launch of its third annual MI6 Awards competition, inviting game marketers, promoters and advertisers to submit their game-related campaigns for consideration in the awards event, which honors marketing, promotion and advertising pro

Leigh Alexander, Contributor

November 29, 2007

1 Min Read

MI6 has announced the launch of its third annual MI6 Awards competition, inviting game marketers, promoters and advertisers to submit their game-related campaigns for consideration. MI6 is a non-profit association which supports marketing, promotion and advertising professionals involved in the interactive entertainment community. Previous award winners include Ignited Minds, Konami, Microsoft, Petrol, Activision, Vivendi, Sony, Ubisoft, THQ, The Ant Farm and Atari, among others. Judged by their peers, winners took home Gold and Silver Muse statues during the awards ceremony that capped off the two-day industry event. The awards competition features 35 different individual categories that cover the promotion of console platforms and individual software titles across television, print, web and other formats. Said MI6 Conference General Manager Jill Lindeman, “We are proud to have established a forum that recognizes the true heroes of this business: those whose brilliant marketing, creative strategies and incredible vision have reached millions of people. These creatives have played an integral role in enabling gaming to stake its claim as a serious contender in the entertainment industry.”

About the Author(s)

Leigh Alexander

Contributor

Leigh Alexander is Editor At Large for Gamasutra and the site's former News Director. Her work has appeared in the Los Angeles Times, Variety, Slate, Paste, Kill Screen, GamePro and numerous other publications. She also blogs regularly about gaming and internet culture at her Sexy Videogameland site. [NOTE: Edited 10/02/2014, this feature-linked bio was outdated.]

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