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Sips Happen #7: Coronavirus and it’s impact on China’s tech & gaming ecosystem

Every week, a rundown of the best articles around video games and how to market them. Comments & opinions are mine.

Hi, I’m Xavier Rosée. When I’m not drinking rosé to the sound of video games soundtracks, I’m helping indie and mobile game studios build games that find their audiences.

Every week I publish a rundown of articles and insights so you can have topics to discuss around a nice glass of pink wine.

So sip back, relax and enjoy the rosé.

Read previous editions and subscribe at

Sips Happen #7: Coronavirus ans it's impact on China's tech & gaming ecosystem

EDIT: title edited for tone.

After weeks of relative silence from the Chinese government, it’s finally official: we’re on the verge of an epidemic breakout. The coronavirus (nope, nothing to do with the beverage) is starting to freak people out in China: Pony Ma, CEO of Tencent, announced that he will not be handing out red envelopes full of cash this year, as public gathering are to be shunned; popular e-tailers are halting price hikes on breathing masks; and Plague, Inc., a game that’s now nearing its 8th anniversary, has shot to the top of the paid download charts on the App Store.

State of the Market

China (virus-free)

User Acquisition

Product Management

One Last Sip

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