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Ubisoft Opens Second Studio In China
Officials from French publisher and developer Ubisoft have announced that the company is to open a second games production studio in central China, with plans to hire 200 workers within a year and create games aimed at the local online-focused market.
September 17, 2007
1 Min Read
Officials from French publisher and developer Ubisoft have announced that the company is to open a second games production studio in China, with plans to hire 200 workers within a year. Ubisoft already employs 500 staff at its Shanghai studio, which was established in 1996 and has been responsible for various format versions of games in the Ghost Recon series and Splinter Cell series and is currently working on real-time strategy game Tom Clancy’s EndWar. The new studio will be headquartered in Chengdu, capital of the Sichuan province in central China. The studio will focus on developing online titles and will seek to make local partnerships for games aimed more at the Chinese market itself, rather than the Western orientated games of the Shanghai studio. Speaking to the Reuters news agency new studio head Richard Tsao commented that, “China has proven to be able to develop world-class games.” He also suggested that China could one day surpass the size of Ubisoft’s expansive Montreal studio, noting that 80 percent of the company’s new employees in recent years have come from Canada, Romania or China. Commenting on the difficulty of publishing existing Western style games in China, where none of the next generation consoles are yet officially on sale, Tsao offered: “We make games in China for global consumption... It's not that we don't want to sell games in China. It's very hard to get into the market.”
About the Author(s)
David Jenkins ([email protected]) is a freelance writer and journalist working in the UK. As well as being a regular news contributor to Gamasutra.com, he also writes for newsstand magazines Cube, Games TM and Edge, in addition to working for companies including BBC Worldwide, Disney, Amazon and Telewest.
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