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According to Japanese reports, console and handheld publisher and developer Square Enix is going ahead with the purchase of Japanese arcade owner, arcade game and karaoke...

Simon Carless, Blogger

September 22, 2005

1 Min Read

According to Japanese reports, console and handheld publisher and developer Square Enix is going ahead with the purchase of Japanese arcade owner, arcade game and karaoke manufacturer, and console publisher/developer Taito. Square Enix has now purchased a total of 346,689 Taito shares, acquiring a 93.70% stake in the company. This means that Taito will become a subsidiary of Square on September 28, though the company has vowed that it will not change Taito's branding, thus preserving the name of the 1978 creator of Space Invaders. Taito, which currently makes the majority of its profits outside the console publishing and developing space, though still creates titles such as Puzzle Bobble iterations and the Rakugaki Kingdom franchise, had revenue of ¥84.6 billion ($772.1m) for the year ended March 31st. This compares to ¥73.9 billion ($674.6m) for Square Enix. Combined sales for the last year would put the company at ¥158.5 billion ($1.45bn) – extremely substantial, but still well behind Japanese game market leaders Sega Sammy at ¥515.7 billion ($4.71bn) and Nintendo at ¥515.3 billion ($4.70bn) - though these figures all include non-game software revenue from sources as diverse as pachinko sales, arcade center ownership, or hardware manufacturing.

About the Author(s)

Simon Carless

Blogger

Simon Carless is the founder of the GameDiscoverCo agency and creator of the popular GameDiscoverCo game discoverability newsletter. He consults with a number of PC/console publishers and developers, and was previously most known for his role helping to shape the Independent Games Festival and Game Developers Conference for many years.

He is also an investor and advisor to UK indie game publisher No More Robots (Descenders, Hypnospace Outlaw), a previous publisher and editor-in-chief at both Gamasutra and Game Developer magazine, and sits on the board of the Video Game History Foundation.

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