Sponsored By

Sony Regrets Not Publishing Demon's Souls In North America

Despite being published by Sony in Japan, From Software's punishing action-RPG Demon's Souls was turned down by Sony's Western counterparts -- and the company admits that was a mistake.

Chris Remo

March 16, 2010

1 Min Read

From Software's notoriously punishing action-RPG Demon's Souls was published by Sony Computer Entertainment in Japan, but Sony's North American and European counterparts turned it down -- and now the company admits that was the wrong call. "That was a mistake," said Yeonkyung Kim of SCE Japan Studio during a localization session held at last week's Game Developers Conference. "It should have come out as a first-party title," he added, according to a 1UP report on the panel. Demon's Souls wasn't just published by Sony's Japanese division; the game was co-developed by SCE Japan Studio, an internal team that created the Patapon games and also contributed co-development to Level-5's White Knight Chronicles. Despite Sony's close relationship to the game's production, the company determined Demon's Souls was too demanding and unusual to connect with Western audiences. Atlus, known for localizing niche Japanese games in North America, acquired the publishing rights. Likely to Sony's surprise, Demon's Souls went on to receive exceptionally positive reviews, and strong sales for a lightly-marketed game, selling more than 150,000 units in its first month alone. Kim used Demon's Souls as an example of how the process of making localization decisions has yet to be perfected. Despite Sony's 15 years of experience publishing video games worldwide, the company still has more to learn.

Read more about:

event gdc

About the Author(s)

Chris Remo

Blogger

Chris Remo is Gamasutra's Editor at Large. He was a founding editor of gaming culture site Idle Thumbs, and prior to joining the Gamasutra team he served as Editor in Chief of hardcore-oriented consumer gaming site Shacknews.

Daily news, dev blogs, and stories from Game Developer straight to your inbox

You May Also Like