Sony: PS3 Issues 'Resolved', 1mil By End Of 2006
Despite selling less than half of the promised amount of launch units, Sony has issued a statement noting that the company is “very pleased” with the launch figures for its PS3, adding that manufacturing problems that ham stringed its production at launch
On the heels of video game hardware and software U.S. sales numbers for November released yesterday by NPD, Sony's PR head David Karraker has issued a statement noting that the company is “very pleased” with the data, adding that manufacturing problems that ham stringed the production of the PlayStation 3 at launch “have been resolved.” NPD data found that following the November 17 launch of the PlayStation 3 in North America, Sony had only shipped 197,000 units during its debut month rather than the earlier projected 400,000. However, Karraker reiterated in the official statement that both he and Sony “remain focused on having one million PS3's in the pipeline by December 31, 2006,” while at the same time echoing Sony's earlier commitment to airlift consoles to retail outlets within North America for the remainder of the year. In addition, despite the somewhat anemic PlayStation 3 hardware sales numbers, Sony expressed enthusiasm over the performance of both its entrenched PlayStation 2 console as well as its PSP handheld. NPD data found that the PlayStation 2 continued strong performance in November with 664,000 units sold, while the PSP lagged behind both the Nintendo DS and Game Boy Advance in handhelds sold for the month with 412,000 units. “These figures clearly demonstrate the strength of the PlayStation family of products in the US market,” commented Karraker in the official statement. “PlayStation 3 remains one of the most sought after items this holiday season, selling through almost immediately in all retailers once placed on store shelves. We will continue to utilize airfreight delivery for PlayStation 3 to assure a steady stream of systems for North American consumers through the end of the year. And while initial day-one launch shipment goals weren't achievable due to early manufacturing issues, those problems have been resolved and we do remain focused on having one million PS3's in the pipeline by December 31, 2006.” He added: “The six-year old PlayStation 2 continues to dominate the market, outselling all other computer entertainment systems in November, including much newer systems from the competition. PS2 also topped the software category, out pacing all other system's sales by almost three times. PSP (PlayStation Portable Player) had a very good November as well, seeing a jump in sales of nearly 50% and a strong increase in software sell-through. These sales figures bode very well for SCEA as it offers a computer entertainment system for every taste and budget this holiday season.”
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