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Sammy President Lectures Sega

After his company’s purchase of a majority stake in Sega <a href="http://www.gamasutra.com/php-bin/news_index.php?story=2696">on Monday</a>, Sammy president Hajime Satomi...

David Jenkins, Blogger

December 11, 2003

1 Min Read

After his company’s purchase of a majority stake in Sega on Monday, Sammy president Hajime Satomi has been making it clear the direction he feels the company should take. According to Satomi he wants Sega to concentrate on its higher profit arcade business and pick future console releases with “more care”. Satomi has also indicated that he wants the respected Japanese publisher to start using Sammy’s Atomiswave arcade technology and has suggested that if there is any resistance from existing Sega employees, then Sammy will simply purchase more shares - in order to force its point. Indeed, Satomi has also confirmed that several Sammy executives will be taking new roles at Sega itself, with he himself taking a “special advisor role” on the board of directors.

About the Author(s)

David Jenkins


David Jenkins ([email protected]) is a freelance writer and journalist working in the UK. As well as being a regular news contributor to Gamasutra.com, he also writes for newsstand magazines Cube, Games TM and Edge, in addition to working for companies including BBC Worldwide, Disney, Amazon and Telewest.

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