Round Up: Sega Rally Revo For Next-Gen, Celebs Invade E3, Capcom Versus American Dad

Today's round-up includes Sega Rally going off road for next-gen consoles, celebrities preparing to converge on E3, and Capcom helping promote the release of Fox Home Entertainment’s American Dad Volume One DVD Collection, as well as the latest GameSetWatch posts, Serious Games Source news, product news and Gamasutra job postings. - The first title in development at Sega's newly formed Sega Driving Studio has been announced to be Sega Rally Revo for the Xbox 360 and PlayStation 3. The rally racing title is currently scheduled to ship in 2007, and will feature dynamically deformable terrain that allow for tracks to change with each lap based on both weather effects and driving. "Sega Rally Revo shifts into high gear with revolutionary track deformation technology, skill-demanding gameplay and dazzling graphics on the next-gen systems," said Scott A. Steinberg, Vice President of Marketing, Sega of America, Inc. "We're redefining the genre with Sega Rally Revo, using next-gen power to guarantee our place in the winner's circle." - Best Buy, EA, Activision, BPM Magazine, Video Game Television Management and LucasArts will sponsor this year's Access E3 2006, an party taking place alongside E3 on May 10 at West Hollywood's House of Blues. The event will see numerous celebrities showing up for an evening of dancing, drinking, and playing video games. Celebrities expected to attend include Paris and Nicky Hilton, Jessica Alba, Nicole Richie, Jessica Biel, Ashlee Simpson, Adrian Grenier, Nick Lachey, Hilary Duff, Pharrell Williams, Shannon Elizabeth, Jeremy Piven, Jerry Ferrara, Vin Diesel, and Shane West. “Access E3 is an opportunity to express our passion for playing video games and to celebrate the great things going on in gaming at Best Buy.” said Jill Hamburger, vice president of video games at Best Buy. “Gaming is a big part of the overall entertainment experience today and this party is proof of that.” - To help promote the release of Fox Home Entertainment’s American Dad Volume One DVD Collection on April 25, Capcom has partnered with Fuel Industries to make available a new online game called American Dad vs. Family Guy Kung Fu. This fighting game lets players play as any one of six characters from either of the shows, plus two additional characters scheduled to be released next week. The arcade version of the game also has a secret unlockable, allowing players to fight as popular Street Fighter character Ryu. “When we first started conceptualizing this, we started from an idea that we all loved, and basically tried to push it as far as we could,” says Mike Burns, CEO and Chief Creative Officer of Fuel Industries. “When the idea of making Ryu the big boss came up, we were on the phone with Capcom within about five minutes.” - The latest updates on Gamasutra sister weblog GameSetWatch include a downloadable version of Matt Wegner's physics game Rolling Assault, DMA Design's Nintendo 64 forgotten 'classic', and games interpreted as rocks. - Also updated today: Serious Games Source news on diplomacy games up for a USC award, plus Gamasutra product news regarding Havok Physics in EA's The Godfather, Daz shipping Hexagon 2, and GPU-Tech shipping RTSquare Renderer for 3DS Max, as well as the latest Gamasutra job postings, featuring openings from Blizzard, LucasArts, Super Happy Fun Fun, Vicarious Visions, Vivendi Universal Games, and WildTangent.