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Reminder: Question Of The Week On In-Game Ads

Gamasutra is issuing a reminder for interested professionals to comment on our latest "Question Of The Week", discusses the emerging phenomenon of in-game advertising, an...

Simon Carless

November 22, 2005

1 Min Read

Gamasutra is issuing a reminder for interested professionals to comment on our latest "Question Of The Week", discusses the emerging phenomenon of in-game advertising, and its relative importance and relevance to how games are made. The question, which can be answered at the official Question Of The Week page until November 28, is: "Do you think that in-game advertising is going to be important to the video game industry in the future? What business models and placement tactics for in-game ads make the most sense to you?" As with the previous questions, the best responses will be compiled into an article to be published on the site, and users can either respond publically, with their name and company specifically cited, or anonymize their answers if they wish.

About the Author(s)

Simon Carless

Blogger

Simon Carless is the founder of the GameDiscoverCo agency and creator of the popular GameDiscoverCo game discoverability newsletter. He consults with a number of PC/console publishers and developers, and was previously most known for his role helping to shape the Independent Games Festival and Game Developers Conference for many years.

He is also an investor and advisor to UK indie game publisher No More Robots (Descenders, Hypnospace Outlaw), a previous publisher and editor-in-chief at both Gamasutra and Game Developer magazine, and sits on the board of the Video Game History Foundation.

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