Nintendo Lowers European Gamecube Launch Price

The new prices represent a markdown of 20 percent and 24 percent from the previously announced European price of 250 Euro and British price 129 pounds, respectively. The Gamecube will now retail at 100 euros cheaper than Xbox and PlayStation 2 in Europe. Nintendo plans to rollout the Gamecube with an inital 500,000 units and a marketing budget of 100 million euros. The company plans to ship another 500,000 units within the following eight weeks.