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Chicago-headquartered publisher and developer Midway Games has announced that it has acquired Newcastle, UK-based Pitbull Syndicate in a "primarily stock transaction" for...

Simon Carless, Blogger

October 4, 2005

1 Min Read

Chicago-headquartered publisher and developer Midway Games has announced that it has acquired Newcastle, UK-based Pitbull Syndicate in a "primarily stock transaction" for 199,385 Midway shares, currently valued at around $3.1 million at today's Midway share value of $15.63. The developer is particularly important to Midway since the studio is currently developing Midway's current-gen racing title L.A. Rush, the latest in the arcade-originating Rush franchise originally developed in-house at Midway. Pitbull is also working on additional next generation projects, according to the company, and the newly acquired studio will be renamed Midway Studios - Newcastle. Pitbull Syndicate itself was established in December 1996 by a small group of programmers and artists who have specialized in racing games, and which previous created four games in the Test Drive series for Infogrames/ Atari, which has sold over 5.5 million copies as a franchise. Midway's President and Chief Executive Officer, David F. Zucker, commented, "We have been collaborating with Pitbull on the upcoming reinvention of our Rush franchise, L.A. Rush, which we anticipate will be launching in October. This close-knit team of highly talented developers brings to Midway a successful track record, specifically the Test Drive series, of which three titles have sold over one million units."

About the Author(s)

Simon Carless

Blogger

Simon Carless is the founder of the GameDiscoverCo agency and creator of the popular GameDiscoverCo game discoverability newsletter. He consults with a number of PC/console publishers and developers, and was previously most known for his role helping to shape the Independent Games Festival and Game Developers Conference for many years.

He is also an investor and advisor to UK indie game publisher No More Robots (Descenders, Hypnospace Outlaw), a previous publisher and editor-in-chief at both Gamasutra and Game Developer magazine, and sits on the board of the Video Game History Foundation.

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