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Notably, the deal will see GetSocial's team of 12 engineers, led by chief exec Jeroen Bouman and COO and founder Viral Partel, join Keywords to continue developing the platform.

Chris Kerr, News Editor

February 21, 2019

1 Min Read

Game service provider Keywords has acquired Dutch cloud-based software platform GetSocial for an undisclosed fee. 

GetSocial lets game developers manage the social interactions between their game, their players, and other networks, while also providing a toolkit for customer acquisition, retention, and engagement. 

The platform is compatible with Android, iOS, and Unity applications, and supports interactions on popular social media and messaging platforms like Facebook, Instagram, WhatsApp, Line, Kakao Hangouts, and Kik. 

Notably, the deal will see GetSocial's team of 12 engineers, led by chief exec Jeroen Bouman and COO and founder Viral Partel, join Keywords to continue developing the platform. 

"As part of the Group, GetSocial will work alongside both our engineering and marketing services teams," commented Keywords CEO, Andrew Day. 

"It will be fully supported by our worldwide sales team in introducing these capabilities to Keywords' game developer and publisher clients globally, for whom technology that supports social sharing is an important part of attracting and retaining gamers."

About the Author(s)

Chris Kerr

News Editor, GameDeveloper.com

Game Developer news editor Chris Kerr is an award-winning journalist and reporter with over a decade of experience in the game industry. His byline has appeared in notable print and digital publications including Edge, Stuff, Wireframe, International Business Times, and PocketGamer.biz. Throughout his career, Chris has covered major industry events including GDC, PAX Australia, Gamescom, Paris Games Week, and Develop Brighton. He has featured on the judging panel at The Develop Star Awards on multiple occasions and appeared on BBC Radio 5 Live to discuss breaking news.

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