Capcom Announces New Nordic Distributor
Following news of a French subsidiary last week, Japanese publisher Capcom has announced a partnership with German company PAN Vision, which will become the exclusive publisher and distributor for all Capcom titles in Scandinavia and the Baltic states.
Officials from Japanese publisher and developer Capcom have announced a new partnership with German company PAN Vision, which will become the exclusive publisher and distributor for all Capcom titles in Scandinavia and the Baltic states. One of the leading publishers of video games, movies and IT products in Scandinavia, PAN Vision is owned by the Swedish Cooperative Union – a major player in the Nordic retail sector with over sixty consumer associations and 2.9 million members. Capcom has gone to increasing lengths to appeal to Western markets in recent months, announcing a new French subsidiary only last week. The company has also sought closer ties with European developers, with Swedish studio GRIN working on the new reboot of the Bionic Commando franchise. “With PAN Vision on our side we are having a strong, experienced and reliable partner supporting us in servicing the Nordic market. The expertise we share within the area of entertainment software will pave the way to success for us,” said Michael Auer, sales & marketing director for Capcom Europe. Added Pan Vision senior business development director Egil Strunke, “For us it is an honor having found a partner in Capcom who is an outstanding developer and publisher of video and PC games. With Capcom on our side we are proud to work together with only the biggest names in gaming industry. Titles like Street Fighter IV, Bionic Commando and Resident Evil 5 promise an exciting and promising fiscal year.”
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