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Atari Europe Distances Itself From U.S.

Following similar assurances from parent company Infogrames, the head of the UK based Atari Europe has insisted that the company is unaffected by the current problems at the U.S. based Atari, Inc. – which announced it has given up game development.

David Jenkins, Blogger

November 23, 2007

1 Min Read

Following similar assurances from parent company Infogrames, the head of the UK based Atari Europe has insisted that the company is unaffected by the current problems at the U.S. based Atari, Inc. – which recently announced it would give up game development. Speaking to UK trade paper MCV, Atari Europe managing director Jeremy Wigmore claimed that the European workforce would remain unaffected by the large scale restructuring in the U.S. “We can’t hide the fact that we’ve got issues, nobody’s hiding from that,” said Wigmore. “But the European team knows of some really impressive product signings and new investments that mean we have good reason to be positive about next year. It’s a recipe for success. We remain upbeat and confident.” “That won’t have an influence on any office but the American one,” he added. “If you look at the industry as a whole, everybody is evaluating their business – EA being a prime example. However what the US is doing is pretty much their concern. “We have enjoyed some great performances in Europe and done some great numbers as well,” continued Wigmore. “We’ve also got a distribution network across the territory that must be the envy of other publishers.”

About the Author(s)

David Jenkins

Blogger

David Jenkins ([email protected]) is a freelance writer and journalist working in the UK. As well as being a regular news contributor to Gamasutra.com, he also writes for newsstand magazines Cube, Games TM and Edge, in addition to working for companies including BBC Worldwide, Disney, Amazon and Telewest.

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