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Arey, Rafei Announce Big Red Button Entertainment

In an announcement sent to Gamasutra, former Naughty Dog art director Bob Rafei and creative director E. Daniel Arey have revealed Big Red Button Entertainment, a new developer that intends "to become the United Artists of games."

Simon Carless, Blogger

February 15, 2008

1 Min Read
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In an announcement sent to Gamasutra, former Naughty Dog art director Bob Rafei and creative director E. Daniel Arey have revealed Big Red Button Entertainment, a new developer that intends "to become the United Artists of games." The company, currently in its early stages, is sporting an official website describing its objectives as "to create original character based intellectual properties for cross platform and cross media development." The background of the two founders is notable - Rafei was the first employee at Naughty Dog and led visual development for Jak & Daxter, as well as shaping the look of Crash Bandicoot and most recently co-art directing Uncharted: Drake's Fortune. Arey, who left Naughty Dog less recently and has provided high-level design input into games for some time, also worked in depth on series including Gex, Crash Bandicoot, Jak & Daxter and Uncharted. The firm has not yet announced which projects it is working on - though it's currently recruiting for an executive programmer before it ramps up further.

About the Author

Simon Carless

Blogger

Simon Carless is the founder of the GameDiscoverCo agency and creator of the popular GameDiscoverCo game discoverability newsletter. He consults with a number of PC/console publishers and developers, and was previously most known for his role helping to shape the Independent Games Festival and Game Developers Conference for many years.

He is also an investor and advisor to UK indie game publisher No More Robots (Descenders, Hypnospace Outlaw), a previous publisher and editor-in-chief at both Gamasutra and Game Developer magazine, and sits on the board of the Video Game History Foundation.

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