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YouTubers Rooster Teeth acquired by AT&T-backed network Fullscreen

The "YouTubers are big business" train steams on, as the channel for funny Halo videos goes Hollywood.

Christian Nutt, Contributor

November 10, 2014

1 Min Read

Newsbrief: Rooster Teeth was started 12 years ago to create funny Halo videos, but has since grown into a powerhouse of the YouTuber games space. Now it's been acquired by Fullscreen, a network owned by a joint venture that includes the massive telecom company AT&T. Fullscreen itself is filled with internet and Hollywood veterans. Terms of the acquisition were not disclosed. "Our success in the industry is due to our ability to stay adaptive and to adjust to the changing online video environment without simply jumping at every opportunity," Rooster Teeth's Burnie Burns wrote in a blog post. "The strength of Rooster Teethas and Fullscreenas combined resources will mean we can stay not just competitive in this exploding digital marketplace, but that we can continue to drive the direction of the industry." Clueless about the brave new world of internet video? Don't miss our explainer on the YouTuber phenomenon.

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