"If you're doing it all yourself, the marketing spend is all time, not money... It's moreso [about] pounding the pavement, going to conferences, talking to journalists, building relationships."- In this free GDC Vault video from GDC Next 2013, Moonshot Games' Damian Isla speaks about the leap from AAA to indie, self-promotion, monetization, platform choices and more with Plush Apocalypse's Borut Pfeifer, SomaSim's Robert Zubek, and moderator Lucky Puppy's Damon Pidhajecky in the panel, "Going from AAA to Indie: New Studio Founders Share Their Experiences."
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Video: Jumping from AAA to indie
Kickstarter vs. publishers, ideal launch platforms and more are debated in this GDC panel featuring AAA-turned-indie developers behind Third Eye Crime, Skulls of the Shogun, and 1849.