Daily news, dev blogs, and stories from Game Developer straight to your inbox
February 8, 2024
2 Min Read
Image via Ubisoft.
At a Glance
- Ubisoft plays coy with hard numbers for its 2023 games, instead highlighting how well-liked they are by critics and players.
Ubisoft's 2023-2024 fiscal year isn't over yet, but it reported a stable third quarter in its new earnings report. That stability is owed to several late-2023 releases after an empty (but strong) first half.
The French studio didn't give hard numbers for new releases like Assassin's Creed Mirage. Instead, it pointed to the larger franchise's "over performance" thanks to that title's debut.
It was similarly vague on numbers for Avatar: Frontiers of Pandora and January's Prince of Persia: The Lost Crown. The former is eyed as a "long-term seller," and the latter was noted for "[showing] Ubisoft’s capacity to revive iconic brands."
In the quarter, Ubisoft saw net bookings of €626.2 million, slightly exceeding initial expectations. Due to a licensing deal with Tencent, revenue from Assassin's Creed Jade isn't included in this number.
Overall, third quarter bookings were up by 43.1 percent compared to last year. And within the nine month period of 2023-2024, bookings grew by 45.1 percent.
Sales still matter to Ubisoft. By instead highlighting their brand effect or strong critic and player reception, the developer is trying to make these titles more appealing with word-of-mouth.
Live service earners still a priority for Ubisoft
You can see that idea potentially work on the upcoming Skull & Bones or xDefiant. CEO Yves Guillemot hopes live service titles become solid revenue earners like Rainbow Six Siege.
Conversely, he said Ubisoft will keep VR at a distance. During the Q&A, he said Assassin's Creed Nexus VR only sold "okay," but it'll hold off on further VR games until the technology's interest "grows enough."
Per Guillemot, Ubisoft has other "significant partnerships" with unidentified studios. It also plans to take advantage of its cloud streaming rights to Activision Blizzard games through 2038.
Finally, he teased developments for two of Ubisoft's high-profile projects. Star Wars Outlaws, which he called the series' "first open-world game," is expected to release sometime this year.
As for Assassin's Creed Red, the Japan-set title will release by March 2025. Both are part of a "promising lineup" for 2024-2025 that we'll hear more about in May.
About the Author(s)
Contributing Editor, GameDeveloper.com
A Kansas City, MO native, Justin Carter has written for numerous sites including IGN, Polygon, and SyFy Wire. In addition to Game Developer, his writing can be found at io9 over on Gizmodo. Don't ask him about how much gum he's had, because the answer will be more than he's willing to admit.
You May Also Like
Exploring the 2024 State of the Game Industry report - Game Developer Podcast ep. 39Feb 2, 2024
Phantom inspiration and the ethical auteur with Xalavier Nelson Jr.Dec 8, 2023
Designing Killer Queen: from playground experiment to modern arcade sensationOct 18, 2023
Rod Humble and King Choi illustrate the ambition of Life By YouSep 22, 2023
Get daily news, dev blogs, and stories from Game Developer straight to your inbox
Subscribe to Game Developer Newsletters to stay caught up with the latest news, design insights, marketing tips, and more