Newsbrief: Video game streaming service Twitch got its start as the gaming section of Justin.tv, the eponymous, general-purpose online streaming service created by founder Justin Kan.
Now, as the popular service is dogged by
recurring and
pervasive rumors that Google's YouTube arm is on the verge of signing a deal to acquire it, it's shut down its non-gaming services.
In fact, Justin.tv is ceasing all services, including its website, mobile apps, and APIs. All users who use the site to broadcast video game content are invited to move their accounts to Twitch; all others are asked to find their own streaming solution.
The company
rebranded as Twitch Interactive earlier this year, doubling down on its most successful brand (and market.) As of today, the Justin.tv website
has been replaced with a shutdown FAQ.