Sponsored By

The Super Mario Bros. Movie has raked in $1.35 billion at the box office

The Japanese company claims the movie has been watched by 168.1 million people.

Chris Kerr, News Editor

August 3, 2023

1 Min Read
Key artwork for The Super Mario Bros. Movie featuring all the big hitters

Nintendo says The Super Mario Bros. Movie has earned an estimated $1.35 billion dollars at the box office.

The company shared the milestone during its latest fiscal report and said the movie has attracted 168.1 million viewers.

Notably, Nintendo claims the movie has delivered the highest ever box office return for an original film based on a video game, and the second-highest for an animated film.

"This film has been well received by audiences of all ages in theaters, not only in Japan, North America, Europe, and Australia, which are the main markets for our dedicated video game platform business, but also in South America and Asia. This is helping us build a lasting affection for our Super Mario IP around the world," said Nintendo.

The company said the movie has also provided a shot in the arm to Mario-related games and smart devices apps, including Mario Kart 8 Deluxe.

"By expanding Nintendo IP in areas outside the dedicated video game platform we create new opportunities for consumers to encounter Nintendo IP, and this invigorates our overall business," continued Nintendo. "Based on the various effects that we have confirmed through the release of this movie, we will continue our efforts towards visual content-related initiatives."

Earlier this year, Nintendo said The Super Mario Bros. Movie had become a "powerful touch point" and had the ability to turn people who'd never played games before into fans of Mario and Nintendo. 

About the Author(s)

Chris Kerr

News Editor, GameDeveloper.com

Game Developer news editor Chris Kerr is an award-winning journalist and reporter with over a decade of experience in the game industry. His byline has appeared in notable print and digital publications including Edge, Stuff, Wireframe, International Business Times, and PocketGamer.biz. Throughout his career, Chris has covered major industry events including GDC, PAX Australia, Gamescom, Paris Games Week, and Develop Brighton. He has featured on the judging panel at The Develop Star Awards on multiple occasions and appeared on BBC Radio 5 Live to discuss breaking news.

Daily news, dev blogs, and stories from Game Developer straight to your inbox

You May Also Like