Sega and other new partners will soon sell games to Origin's 11M users

Electronic Arts has strengthened its offerings on its digital distribution platform Origin through new partnerships with Sega, Team 17 (Worms), Rebellion (NeverDead), Kalypso Media Digital (Tropico), and others. This new round of partners bring the number of developers and publishers selling their PC games on Origin to 35. EA has been aggressive in securing partnerships with third-party developers since it launched Origin against competing platforms like Steam less than a year ago. Origin has attracted more than 11 million registered users around the world since opening last June -- more than doubling its audience size since EA last shared user numbers in October, when it had five million users. Steam currently has more than 40 million registered users. Along with offering EA titles, Origin sells games from major publishers like Capcom, Warner Bros. Interactive, THQ, and Trion Worlds. Earlier this year, it secured partnership deals with Trion Worlds (Rift), CD Projekt Red (The Witcher), and many others. Sega has already put up Total War: Shogun 2: Fall of the Samurai, the latest expansion for its strategy series, for preorder on Origin. The other companies will begin putting their titles on the platform in the coming months.