Sponsored By

Report: Zynga expects to make more high-dollar Omgpop-size acquisitions

Zynga recently purchased Draw Something developer Omgpop for an eyebrow-raising $180 million, and Zynga CEO Mark Pincus says that's not the end of high-dollar acquisitions for his company.

Mike Rose, Blogger

April 17, 2012

1 Min Read

Zynga recently purchased Draw Something developer Omgpop for an eyebrow-raising $180 million, and Zynga CEO Mark Pincus told Bloomberg that's not the end of high-dollar acquisitions for his company. Pincus said that the company expects to do "a few" more deals the size of the Omgpop acquisition. "We love finding great, accomplished teams that share our mission and vision," he explained. "If we ever see breakout opportunities that massively accelerate social gaming at Zynga, we’ll aggressively pursue those, too." Zynga spent a combined $147.2 million on 22 company acquisitions over 2010 and 2011 According to the Bloomberg report, Zynga had competition for the Omgpop acquisition, including Electronic Arts, Walt Disney, Gree and DeNA. The report also said that one of these larger acquisition attempts for Zynga was Angry Birds developer Rovio - however, "a source familiar with the company" stated that Rovio turned down an offer of over $2 billion. Reports of Zynga's attempt to buy Rovio emerged in late 2011.

Read more about:

2012

About the Author(s)

Daily news, dev blogs, and stories from Game Developer straight to your inbox

You May Also Like