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Print ain't dead: UK retailer Game to launch free in-store magazine

There's a new mag hitting the printing presses in 2018, an age where digital media reigns supreme, and print is supposedly on life-support.

Chris Kerr

June 7, 2018

1 Min Read

UK game retailer Game is launching a new video game magazine with the help of media outfit Network N, the company behind PCGamesN. 

That means there's a new mag hitting the printing presses in 2018,  an age where digital media reigns supreme, and print is supposedly on life-support. 

As reported by MCV,  the magazine -- simply called Game -- will be distributed for free in stores around the country, with the company claiming it will have "more reach than any other UK game magazine, and possibly all of them put together. 

It's a bold statement, and it'll be interesting to see how the project plays out. The first issue will apparently hit shelves "straight after E3," but there's no word on how frequently it'll be rolled out after that. 

About the Author(s)

Chris Kerr

News Editor, GameDeveloper.com

Game Developer news editor Chris Kerr is an award-winning journalist and reporter with over a decade of experience in the game industry. His byline has appeared in notable print and digital publications including Edge, Stuff, Wireframe, International Business Times, and PocketGamer.biz. Throughout his career, Chris has covered major industry events including GDC, PAX Australia, Gamescom, Paris Games Week, and Develop Brighton. He has featured on the judging panel at The Develop Star Awards on multiple occasions and appeared on BBC Radio 5 Live to discuss breaking news.

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