[Whitten also told Polygon the self-publishing system won't be in place at Xbox One's launch later this year.] Self-publishing has become an expectation from game developers working in the digital marketplace. Both Sony and Nintendo have had self-publishing programs in place in an effort to attract a critical mass of game developers for their storefronts.
"Our vision is that every person can be a creator. That every Xbox One can be used for development. That every game and experience can take advantage of all of the features of Xbox One and Xbox LIVE. This means self-publishing. This means Kinect, the cloud, achievements. This means great discoverability on Xbox LIVE. We'll have more details on the program and the timeline at gamescom in August."
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Microsoft: Game devs will be able to self-publish on Xbox One
Microsoft's Marc Whitten said in a statement that Xbox One will allow for self-publishing, and that every Xbox One console can be used for game development.