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"There are people [today] saying that a game won't work if it's not a free-to-play battle royale. People really are saying that, and not even tongue-in-cheek. I don't buy that."

Chris Kerr, News Editor

June 19, 2018

1 Min Read

Take-Two CEO Strauss Zelnick has scoffed at the notion that single-player titles are dead in the water. 

In a recent interview with VentureBeat, the chief exec was quizzed about the state of Red Dead Redemption 2 (Take-Two being the publisher behind Rockstar's open-world western), and was asked what he makes of the perceived shift away from story-driven, single-player efforts. 

His response was decidedly candid, and while Zelnick admitted there are some who believe multiplayer, free-to-play titles are the only sensible way forward, he claims they are very, very wrong. 

"There are people [today] saying that a game won't work if it's not a free-to-play battle royale. People really are saying that, and not even tongue-in-cheek. I don't buy that," explained Zelnick. 

"Single-player, in my opinion, is not dead, not even close. Companies that feel like they'll just avoid the hard work of building a story and characters and go right to where the money is in multiplayer, I don’t think that's going to work. I'd be surprised."

Although Take-Two and Rockstar have experienced long-term success with Grant Theft Auto Online, the online multiplayer portion of Grand Theft Auto V, Zelnick says there's "no evidence" to suggest people don't want a single-player experience. 

In fact, he agrees with the assertion that players only became so invested in GTA Online after buying into the single-player offering, and believes those narrative-driven, lone wolf experiences aren't going anywhere.

You can hear more from the Take-Two boss by checking out the full interview over on VentureBeat.

About the Author(s)

Chris Kerr

News Editor, GameDeveloper.com

Game Developer news editor Chris Kerr is an award-winning journalist and reporter with over a decade of experience in the game industry. His byline has appeared in notable print and digital publications including Edge, Stuff, Wireframe, International Business Times, and PocketGamer.biz. Throughout his career, Chris has covered major industry events including GDC, PAX Australia, Gamescom, Paris Games Week, and Develop Brighton. He has featured on the judging panel at The Develop Star Awards on multiple occasions and appeared on BBC Radio 5 Live to discuss breaking news.

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