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Gamevil Continues International Expansion With Japanese Branch

One of South Korea's biggest mobile game developers and publishers Gamevil (Zenonia series) is continuing its international expansion with a new branch opening in Tokyo.

Eric Caoili

December 7, 2011

1 Min Read

Gamevil Japan is committed to managing the company's localization, targeted marketing, and more in Japan. It will oversee new and existing distribution initiatives with local partners like Apple, Google, NTT DOCOMO, Softbank, DeNA, and GREE. Headquartered in Seoul, Gamevil has released dozens of smartphone and feature phone titles that have received over 50 million downloads. It opened a Los Angeles office in 2006, and has put out over 30 games for iOS and Android. Gamevil recently reported significant overall revenue growth for its second fiscal quarter, up 34 percent to ₩9.8 billion (nearly $9.1 million) compared to the same period in the previous year.  This new branch looks to take advantage of Japan's more than 117 million mobile phone consumers, and intends to take advantage of "new business opportunities and make further inroads into Asia at large" starting with this new arm. "The Japanese smartphone game market is growing rapidly and has one of the strongest gaming communities in Asia," said Jonggu Na, who is heading Gamevil Japan. "By opening a direct presence in Japan and gaining new insights, Gamevil continues its commitment to becoming a top global mobile game company."

About the Author(s)

Eric Caoili

Blogger

Eric Caoili currently serves as a news editor for Gamasutra, and has helmed numerous other UBM Techweb Game Network sites all now long-dead, including GameSetWatch. He is also co-editor for beloved handheld gaming blog Tiny Cartridge, and has contributed to Joystiq, Winamp, GamePro, and 4 Color Rebellion.

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