Gamevil Japan is committed to managing the company's localization, targeted marketing, and more in Japan. It will oversee new and existing distribution initiatives with local partners like Apple, Google, NTT DOCOMO, Softbank, DeNA, and GREE.
Headquartered in Seoul, Gamevil has released dozens of smartphone and feature phone titles that have received over 50 million downloads
. It opened a Los Angeles office in 2006, and has put out over 30 games for iOS and Android.
Gamevil recently reported significant overall revenue growth
for its second fiscal quarter, up 34 percent to ₩9.8 billion (nearly $9.1 million) compared to the same period in the previous year.
This new branch looks to take advantage of Japan's more than 117 million mobile phone consumers, and intends to take advantage of "new business opportunities and make further inroads into Asia at large" starting with this new arm.
"The Japanese smartphone game market is growing rapidly and has one of the strongest gaming communities in Asia," said Jonggu Na, who is heading Gamevil Japan.
"By opening a direct presence in Japan and gaining new insights, Gamevil continues its commitment to becoming a top global mobile game company."