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The company intends to continue expanding to become the 'go-to' provider of scale within the games industry.

Chris Kerr, News Editor

September 20, 2021

1 Min Read

Keywords has named Bertrand Bodson as its new CEO following the departure of Andrew Day earlier this year.

Bodson joins the sprawling game service provider, which has scaled up significantly in recent years, after previously working as chief digital officer at global healthcare company, Novartis.

The newly-appointed chief exec has been brought in after outgoing CEO Andrew Day chose to accelerate his retirement plans due to a health scare.

Keywords says Bodson will bring "deep experience in driving and executing growth strategies" on an international scale.

"Bertrand brings an ideal skillset to leading our ambitious, international business given the breadth of his experience in shaping and executing growth strategies and engendering strong cultures at some of the world's leading businesses," explained Keywords chairman Ross Graham.

"This expertise will be invaluable as we continue to grow across multiple territories to cement our position as the 'go-to' provider of scale within our industry, globally."

Bodson will officially step into the role on December 1, 2021, and is keen to help Keywords deliver "an even more compelling proposition" within the realm of game services

About the Author(s)

Chris Kerr

News Editor, GameDeveloper.com

Game Developer news editor Chris Kerr is an award-winning journalist and reporter with over a decade of experience in the game industry. His byline has appeared in notable print and digital publications including Edge, Stuff, Wireframe, International Business Times, and PocketGamer.biz. Throughout his career, Chris has covered major industry events including GDC, PAX Australia, Gamescom, Paris Games Week, and Develop Brighton. He has featured on the judging panel at The Develop Star Awards on multiple occasions and appeared on BBC Radio 5 Live to discuss breaking news.

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