App Annie continues expansion following $63 million investment

Mobile analytics outfit App Annie has secured $63 million in equity investment through a funding round led by venture capital firm Greenspring Associates and existing investors. 

The financial boost comes roughly eight months after the San Francisco-based company - which tracks app store data, helping mobile video game developers better understand rankings and trends - tightened its grip on the analytics market by snapping up Canadian competitor, Mobidia.

A year prior to that App Annie purchased another rival in the form of Distimo, shutting out even more opposition and strengthening its presence in Europe.

App Annie CEO, Bertrand Schmitt, says the new capital will be used to "further scale" the business, expand the team, and speed up any ongoing development processes.