informa
1 MIN READ
News

Anticipation for new expansion helps boost World of Warcraft subscriptions

With a new expansion coming next month to behemoth MMO World of Warcraft, developer Blizzard says that the decade-old multiplayer game has seen a notable boost to subscription numbers in anticipation.
With a new expansion coming next month to behemoth MMO World of Warcraft, developer Blizzard says that the decade-old multiplayer game has seen a notable boost to subscription numbers in anticipation. The game received a significant update this week called The Iron Tide, and next month will the next big update, called Warlords of Draenor, will be released. While the game has been hemorrhaging subscribers for a long while now, these updates have breathed some new life into the title. Subscriber numbers have jumped up from 6.8 million to 7.4 million, says Blizzard. It surely helps that Blizzard is offering all current and former World of Warcraft players all previous expansions for the game for free, in a bid to entice players back. The upcoming Warlords of Draenor expansion has been pre-ordered by more than 1.5 million players.

Latest Jobs

Manticore Games

San Mateo, California
8.23.22
Senior Software Engineer - Mobile

Sony PlayStation

San Diego, California
6.23.22
Sr. Online Programmer

The Walt Disney Company

Glendale, California
8.1.22
Associate Marketing Manager - Walt Disney Games

Insomniac Games

Burbank, California
8.26.22
Accessibility Design Researcher
More Jobs   

CONNECT WITH US

Explore the
Subscribe to
Follow us

Game Developer Job Board

Game Developer Newsletter

@gamedevdotcom

Explore the

Game Developer Job Board

Browse open positions across the game industry or recruit new talent for your studio

Browse
Subscribe to

Game Developer Newsletter

Get daily Game Developer top stories every morning straight into your inbox

Subscribe
Follow us

@gamedevdotcom

Follow us @gamedevdotcom to stay up-to-date with the latest news & insider information about events & more