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Niantic’s augmented reality game Pokemon Go took the world by storm last summer, and just one year later it seems that the game’s revenue has passed the $1 billion mark.

Alissa McAloon, Publisher

July 3, 2017

1 Min Read

Niantic’s augmented reality game Pokemon Go took the world by storm last summer, and just one year later it seems that the game’s revenue has passed the $1 billion mark.

A recent report from the app intelligence firm Apptopia clocks Pokemon Go’s lifetime revenue at $1.2 billion. Though, as VentureBeat notes, the lion’s share of that, roughly $950 million, was earned in 2016 alone.

The same report places Pokemon Go’s download numbers at 752 million, up 2 million from Niantic’s last report a month ago. While the frenzy seems to have died down somewhat from the game's first launch, as recent as this April, Niantic said that Pokemon Go still attracted as many as 65 million active monthly users.

Even then, those numbers were before the company implemented the recent round of gameplay changes aiming to keep fans engaged with the game.

About the Author(s)

Alissa McAloon

Publisher, GameDeveloper.com

As the Publisher of Game Developer, Alissa McAloon brings a decade of experience in the video game industry and media. When not working in the world of B2B game journalism, Alissa enjoys spending her time in the worlds of immersive sandbox games or dabbling in the occasional TTRPG.

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