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Kliuless #29: Apple Arcade

Each week I compile a gaming industry insights newsletter that I share broadly within Riot. This edition is the public version that I publish broadly every week as well. Opinions are mine.

Kliuless? Gaming Industry ICYMI #29

Hi, my name is Kenny Liu, and I work in Revenue Strategy at Riot Games. Each week I compile a gaming industry insights newsletter that I share broadly within Riot. This edition is the public version that I publish broadly every week as well. Opinions are mine.

See more or subscribe at:

Business & Revenue Strategy

  • Stratechery: Apple's Services Event
    • Related: Apple unveils Apple Arcade subscription gaming service
  • EA lays off 350 staff in marketing, publishing, and operations
    • Related: Game Industry Layoffs Driven by Past Mistakes, Uncertain Future
  • Twitch Prime users are being gifted a free year of Nintendo Switch Online
  • Bethesda reveals "buddy pass" for Wolfenstein: Youngblood, allowing owner to share game with friends for co-op play
    • ​Related: Risk of Rain 2 is running a buy-one-get-one free launch promo
  • Dota 2 Now Lets You Bet In-Game Currency On Pro Tournaments
  • Heroes of the Storm will remove the ability to buy loot boxes with real money



  • Twitch debuts Squad Stream to put four streamers in one screen
  • Sweeney commits to human moderators & quality filters for Epic's Games Store
  • WSJ: Nintendo to Launch Two New Switch Models
  • Sony is pulling digital PS4 games from sale at GameStop, other retailers
  • Path of Exile launches on PlayStation 4


  • App Annie: Gaming Spotlight 2018 Report
  • Facebook the top network for app-installs, Google and Apple follow
  • 4 Alternatives to Boost ASO in your Mobile Games on Google Play Store
  • Referral marketing for mobile games: How to grow your game with referrals
  • Google Play: Why the first ten minutes are crucial if you want to keep players coming back
  • CD Projekt Red reveals Witcher card game Gwent will come to mobile


  • Valve psychologist explores controlling games directly with your brain
  • Oculus founder Luckey: Rift S lenses won’t fit 30% of users
  • HTC teams up with Qualcomm for Vive XR mobile devices
  • HTC will sell Vive Focus Plus standalone VR headset for $800 starting April 15


  • Tencent opens cloud gaming platform START for public testing
  • Steven Ma interview — How Tencent is more than just a big game investor
  • Epic’s war with Steam means gamers in China can’t play Epic's exclusives
  • China smartphone maker Xiaomi beats profit view, sees more global expansion
  • India's Muslim gamers boycott PUBG Mobile for insulting holy site
  • Netflix is testing a $3.64 mobile plan in India


  • Intel hopes to clean up toxic speech in game chat with AI and machine learning
  • 9 Reasons Why Disney+ Will Succeed (And Why 4 Criticisms are Overhyped)
  • Q&A: Instagram’s New Head of Product, Vishal Shah


  • The Animation of Samus
  • 10 Best Games of GDC 2019
  • How YouTube is changing toys
  • Rolling Bones: Games of the Mongolian Steppe
  • NYT: Depressed and Anxious? These Video Games Want to Help
  • 'Dwarf Fortress' Is Abandoning Its Text-Based Graphics, but Not Its Soul
  • New Yorker: The Unexpected Philosophical Depths of the Clicker Game Universal Paperclips
  • "Last week, CCP and London-based tech startup Hadean hosted a battle with 10,000 spaceships taking part. [...] The event showcased the power of Hadean’s Aether Engine, a distributed simulation engine powered by Microsoft Azure"
  • Comcast to spend $50 million in South Philly to create the nation’s first video gaming arena
    • Related: GameStop sponsors Complexity Gaming’s esports training center
  • U.S. Army is building a giant VR battlefield to train soldiers virtually
  • Artificial intelligence: the art world’s weird and wonderful new medium
  • In China, paying others to play games for you is big business

See more or subscribe at:

Twitter: @kliuless
LinkedIn: @kliuless

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