informa
1 MIN READ
News

Steam surpasses 30 million domestic users in China

Steam has surpassed more than 30 million users in China following the partnership between Valve and Chinese publisher Perfect World to bring the platform overseas.

Steam has surpassed more than 30 million users in China according to Niko Partners analyst Daniel Ahmad.

This is a huge deal for Chinese developers when it comes to finding success not only internationally but domestically, since they now have access to a platform with 30 million domestic users.

Ahmad explains that the platform initially gained popularity thanks to Dota 2, but has grown due to more localized games, regional pricing, local payment methods, and through offering a variety of games normally banned/blocked in China.

It seems indie developers have benefited greatly so far, as The Scroll of Taiwu, a Chinese indie Wuxia game, has sold over 600,000 units on Steam.

"China's State Council issued recommendations that will make it easier (and not as lengthy) for internet cafe's and game companies to set up business in the country," Ahmad pointed out on Twitter. "It's a positive sign to see the promotion of new gaming entity creation amid a tough regulatory environment." 

Latest Jobs

Manticore Games

San Mateo, California
8.23.22
Senior Software Engineer - Mobile

Sony PlayStation

San Diego, California
6.23.22
Sr. Online Programmer

The Walt Disney Company

Glendale, California
8.1.22
Associate Marketing Manager - Walt Disney Games

Insomniac Games

Burbank, California
8.26.22
Accessibility Design Researcher
More Jobs   

CONNECT WITH US

Explore the
Subscribe to
Follow us

Game Developer Job Board

Game Developer Newsletter

@gamedevdotcom

Explore the

Game Developer Job Board

Browse open positions across the game industry or recruit new talent for your studio

Browse
Subscribe to

Game Developer Newsletter

Get daily Game Developer top stories every morning straight into your inbox

Subscribe
Follow us

@gamedevdotcom

Follow us @gamedevdotcom to stay up-to-date with the latest news & insider information about events & more