informa
1 MIN READ
News

A new challenger arrives on the eSports scene with e-commerce giant Alibaba

Alibaba, the largest e-commerce company in China, announced a $15.4 million partnership with Singaporean online company YuuZoo to manage Alibaba eSports events in China.

Alibaba, the largest e-commerce company in China, announced a $15.4 million partnership with Singaporean online company YuuZoo to manage Alibaba eSports events in China.

The partnership launches a new juggernaut with massive financial backing into the world of eSports, a growing sector expected to rake in nearly $2 billion in global revenue by 2018.

As part of the deal, Alibaba will form a new company division, AliSports. YuuGames will run AliSports' World Electronic Sport Games and the E-Sports Clubs Competition Center.

WESG will begin in April this year, with competitors vying for $5.5 million in prize money.

AliSports will do business in other sports in China, with eSports being just one of its focuses. Alibaba plans to invest $15.4 million in WESG alone.

AliSports and YuuGames are planning to launch 1200 eSports events this year across China.

"Linking sport and technology enhances the quality of life," said AliSports CEO Zhang Dazhong. "That is what we want to do through AliSports."

Latest Jobs

Manticore Games

San Mateo, California
8.23.22
Senior Software Engineer - Mobile

Sony PlayStation

San Diego, California
6.23.22
Sr. Online Programmer

The Walt Disney Company

Glendale, California
8.1.22
Associate Marketing Manager - Walt Disney Games

Insomniac Games

Burbank, California
8.26.22
Accessibility Design Researcher
More Jobs   

CONNECT WITH US

Explore the
Subscribe to
Follow us

Game Developer Job Board

Game Developer Newsletter

@gamedevdotcom

Explore the

Game Developer Job Board

Browse open positions across the game industry or recruit new talent for your studio

Browse
Subscribe to

Game Developer Newsletter

Get daily Game Developer top stories every morning straight into your inbox

Subscribe
Follow us

@gamedevdotcom

Follow us @gamedevdotcom to stay up-to-date with the latest news & insider information about events & more