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Sumo Group joins the Playing for the Planet Alliance, pledging net-zero CO2 emissions by 2025 and more

Sheffield-based studio joins 'Playing for the Planet Alliance' to defeat global warming.
[This unedited press release is made available courtesy of Game Developer and its partnership with notable game PR-related resource Games Press]

Sheffield, UK, – British video game company Sumo Group announced today that it has joined the Playing for the Planet Alliance, a collective effort by the video games industry to reduce its carbon footprint and integrate environmental activations into their games.
In joining the Playing for the Alliance, game companies have made commitments ranging from integrating green activations in games – including educational environmental content in games – through the annual Green Game Jam to reducing their carbon footprint, with over half committing to reach net-zero carbon emissions or carbon negativity by 2030. The Alliance was launched in 2019 and it is facilitated by the UN Environment Programme (UNEP) with the support of GRID-Arendal and Playmob.
Carl Cavers - CEO Sumo Group, said, “We are delighted to be joining the Playing for the Planet Alliance, who share our vision for sustainable and environmentally friendly games development future. By committing to clear initiatives and targets aimed at reducing our impact on the environment, Sumo Group continues to take steps to making a visible and meaningful difference in this area.”
Sumo Group has committed to the following initiatives within the next twelve months:

  • Inspiring action through play via self-funded titles published by its publishing division, Secret Mode.
  • As part of our pledge to be net zero by 2025, including Scope 3 emissions, the Group will reduce CO2 emissions against a 2019 baseline through a combination of investment in efficient facilities and equipment and behavioural change initiatives.
  • Engaging a working group of “Climate Champions” consisting of people from across our studios to ensure our 2025 pledge is met.

“The video games industry engages, inspires and captivates the imagination of billions of people across the world. This makes it a hugely important partner in addressing the climate emergency,” said Sam Barratt, Chief of Youth, Education and Advocacy in UNEP’s Ecosystems Division. “We are delighted to have the support of Sumo Group. The commitment of these gaming companies is a recognition that we all must play our role in the global effort to lower carbon emissions and effect real change towards sustainability.”
Other members of the Alliance include Sony, Microsoft, Ubisoft and Supercell, among others. An outline of the commitments that have been made to the Alliance can be viewed at the Alliance website here.


About the Playing for the Planet Alliance
The Playing for the Planet Alliance was launched during the Climate Summit at UN Headquarters in New York. In total, the members of the Alliance have the ability to reach more than 1 billion video game players. In joining the Alliance, members have made commitments ranging from integrating green activations in games, reducing their emissions, and supporting the global environmental agenda through initiatives ranging from planting millions of trees to reducing plastic in their products. The initiative is facilitated by the UN Environment Programme with the support of GRID-Arendal and Playmob.

Members of the Playing for the Planet Alliance: Bandai Namco Entertainment Inc, Bornholm Game Days, Creative Mobile, Creative Assembly, Dropledge, Game, E-Line, EGDF, FGOL, GameDuell, Gameloft, Gamigo, Green Man Gaming, Humble Bundle, Internet of Elephants, IGEA, ISFE, MAG Interactive, Microsoft, Niantic, Neogames Finland Association, Perp Games, Pixel Federation, Playmob, Rovio, Reliance, Sony, SEGA Europe, Space Ape, Sports Interactive, Strangeloop, Sumo Group, Supercell, Sybo, SNJV, Tigertron, TiMi Studios, Ubisoft, Unity, Ukie, ustwo games, WildWorks, 37 Interactive Entertainment.

For further information on the Playing for the Planet Alliance, contact [email protected]

About the UN Environment Programme (UNEP)
UNEP is the leading global voice on the environment. It provides leadership and encourages partnership in caring for the environment by inspiring, informing, and enabling nations and peoples to improve their quality of life without compromising that of future generations.

About Sumo Group  
Sumo Group's businesses provide acclaimed development, design and publishing services to the video games and entertainment industries from studios in the UK, India, Canada and Poland.   
Sumo Digital, as the Group's primary business, is one of the UK's largest independent developers of AAA-rated video games, having studios in Sheffield, Newcastle, Nottingham, Leamington Spa, Warrington and Pune, India. A second India studio in Bangalore was announced in September 2021 with a planned opening in the first half of 2022. The business has acquired four studios since IPO, which operate under their own names, BAFTA award-winning The Chinese Room in Brighton, Red Kite Games in Leeds, Lab42 in Leamington Spa and PixelAnt Games in Wroclaw, Poland. Sumo Digital provides turnkey and co-development solutions to a global blue-chip client base.   
Atomhawk is a multi-award-winning visual design company, with studios in Newcastle and in Vancouver (Canada), servicing the games, film, and visual effects industries. 
Secret Mode is a video games publisher, focused on delivering fresh and new gaming experiences to players and building expansive and fulfilling communities around those games. It publishes titles developed within Sumo Group and also by independent developers.   
Auroch Digital is a Bristol-based videogame developer and publisher with a focus on original IP creation.  
Timbre Games is a Vancouver-based game development studio built on a mix of experienced leadership and fresh new ideas. At Timbre, they believe that Culture Drives Creative, drawing on their community and their diversity to build games with unique perspectives and broad appeal.
Enquiries: [email protected]
Social: LinkedIn

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