Press Release

HoYoverse Announces Gamescom 2022 Lineup

Enjoy a full range of entertainment and get hands-on with Genshin Impact and Honkai: Star Rail!
[This unedited press release is made available courtesy of Game Developer and its partnership with notable game PR-related resource Games Press]

SINGAPORE, August 10th, 2022 – Today, global interactive entertainment brand HoYoverse announced its lineup for Gamescom 2022. From August 24-28, Genshin Impact and Honkai: Star Rail will deliver various live stage performances, interactive challenges, merchandise sales, and hands-on experiences in a 275 m² booth!
Located in Hall 8, Booth 011, Genshin Impact, the critically acclaimed, open-world action RPG will be hosting a series of shows and activities each day. Visitors will have the chance to go hands-on with the popular title’s latest gameplay. Meanwhile, the grand final of the online Quiz Competition and special performances brought by talented cosplayers and musicians will all be on the live stage. By participating in various games and challenges, visiting players can win goodies including cute Slime hats, Genshin Impact posters, and character postcards.
Honkai: Star Rail, the upcoming strategic turn-based RPG from HoYoverse, is welcoming new and old friends of the franchise to dive into the epic interstellar voyage. visitors will have the opportunity to try out the game demos and experience this highly-anticipated title in action. Besides taking photos and trying the demos, attendees will be able to gain special stickers and redeem gifts through the Sticker Rally. All the participants who finish the Sticker Rally can have a chance to win the Lucky Draw.
At Gamescom 2022, HoYoverse will be welcoming gamers with a fantastic in-game and in-booth experience from August 24-28. For more information, please visit Genshin Impact's official website and Honkai: Star Rail’s official website.
About HoYoverse:
HoYoverse is an all-new forward-thinking brand that aims to create and deliver an immersive virtual world experience to players worldwide through a variety of entertainment services. The brand has brought fans and users popular games including Genshin Impact, Honkai Impact 3rd, and Tears of Themis, as well as a wide range of entertainment content including the virtual character Lumi and the N0va Desktop App, anime, manga, light novels, and music. In the future, HoYoverse will continue to expand its content production, technology research, and publishing duties through operations in offices in Montreal, Los Angeles, Singapore, Tokyo, and Seoul.
Media Contact
Steven Ruygrok: [email protected]
Xin Yang: [email protected]

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