Warner Bros. Entertainment has created Warner Bros. Interactive Entertainment, hiring Monolith co-founder Jason Hall to head its operations as Senior Vice President. Warner Bros. Interactive Entertainment will be responsible for the company's long-term interactive gaming goals and business objectives as well as for pushing its brands across all current and future platforms.
Within Warner Bros. Interactive Entertainment will be a division called Warner Bros. Games, which will focus on the in-house creation, development, production and distribution of games that will be marketed to consumers under the Warner Bros. Games brand.
