The ESA game trade association-sponsored Video Game Voters Network (VGVN) has announced a relaunch of its activist website, along with a new video campaign which it hopes will "raise awareness of the regulation issues facing video games."
in March of 2006, the network serves as a grassroots organization for adults who play games to make their voices heard on the increasing number of anti-game bills circulating in several state and even federal branches of legislation.
Officials stated at the time that the network took in over 10,000 people in its first month alone. However, in his parting speech at the 2007 D.I.C.E. Summit, outgoing president Douglas Lowenstein used the platform to criticize the industry crowd for not doing more to advance its efforts.
“How many people are on the Video Game Voters Network?” he asked at the time, which was met with very few raised hands
. “That’s pathetic! You go to a website, click a few keystrokes and that’s it. No one has bothered to take the time to do that, and it makes me sick. What is the problem? You can not expect this industry to grow and prosper if you’re not willing to take the time and effort to help it.”
“No matter how good we are, and we’re good, we can’t win the war without an army," said Lowenstein. "And you’re the army. And most of the people in this room who have the most at stake are too lazy to join this army... Don’t let others fight the fight for you, because in the end we won’t have enough soldiers to succeed.”
As part of the site's relaunch, the group has put together a "Fight For Video Games" YouTube video trailer, which it says "shows how politicians and media critics have set their sights on video games, just as they have with comic books, movies and music before," and how "you can ensure they lose this struggle, just as they lost in other battles against free speech."
To view the video, and for more information on the network and its past history of successfully overturned legistlation
, visit the Video Game Voters Network website