In this role, Kennedy will be responsible for the management of the company's content acquisition activities and legal affairs.
Kennedy has worked in the game industry for over a decade. Most recently, he held the position of vice president, business affairs at Electronic Arts, where he was responsible for negotiating and enforcing contracts with major content licensors, including sports leagues, professional athletes, motion picture studios, music companies and celebrity talent. Prior to that, he served as vice president and general counsel for Mindscape, and held the positions of vice president and general counsel at LucasArts.
Kennedy will report directly to President and CEO, Brian Farrell.