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PlayStation Home Reaches 10 Million Users

PlayStation Home, the PS3's avatar-based social environment, has reached 10 million users, Sony says, as it unveils two new themed spaces based on Uncharted 2 and Ratchet and Clank Future: A Crack In Time.
PlayStation Home, the PS3's avatar-based social environment, has reached 10 million users, Sony says, as it unveils two new themed spaces. Areas based on Naughty Dog's Uncharted 2: Among Thieves and Insomniac's Ratchet and Clank Future: A Crack In Time opened their doors in Home today, and a space themed around MotorStorm will soon arrive, Sony adds. Sony says the themed areas in Home are an opportunity for developers to "showcase their products and creativity to their core audience," and are a method of reaching gamers with integrated marketing campaigns. Marking the service's first anniversary, Sony recently talked to Gamasutra about an expansion on Home that adds a microtransactions-oriented action game called Sodium, part of its repositioning as a social networking service for the core market. SCEE Europe business manager Dan Hill commented: "PlayStation Home is fast becoming the meeting place of choice between users and developers. Every new game space enhances the overall experience for consumers, offering more variety, more choice and more enjoyment from a PlayStation Home session."

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