informa
/
1 MIN READ
News

Microsoft Drops Xbox 360 Price; Arcade SKU Undercuts Wii

Microsoft will cut prices on its Xbox 360 models across the board this Friday, bringing the lowest-end Arcade model down to $199, or $50 less than Nintendo's Wii, until now the least expensive current-gen home console -- more details within.
Microsoft will cut prices on its Xbox 360 models across the board this Friday, bringing the lowest-end Arcade model down to $199 -- $50 less than Nintendo's Wii, until now the least expensive current-gen home console. The standard Xbox 360 model, which includes a 60GB hard drive, will see a price cut from $349 to $299, and the HDMI-equipped 120GB will drop from $449 to $399. The Arcade, previously priced at $279, includes a 256MB memory unit but does not include a hard drive. The news, as reported by BusinessWeek, follows rumors that Microsoft would soon lower its price points to become more competitive with the affordable, mass-market Wii. The move is planned to take effect September 5 in the U.S. retail market. GameStop senior VP Bob McKenzie, cited by BusinessWeek, expects the adjustment to increase Xbox 360 sales severalfold.

Latest Jobs

Cryptic Studios

Remote
1.19.23
Senior Producer

Anne Arundel Community College

Arnold, MD, USA
1.30.23
Instructor/Assistant Professor, Game Art

Night School Studio

Los Angeles, CA, USA
1.09.23
Level Designer / Scripter, Games Studio
More Jobs   

CONNECT WITH US

Explore the
Subscribe to
Follow us

Game Developer Job Board

Game Developer Newsletter

@gamedevdotcom

Explore the

Game Developer Job Board

Browse open positions across the game industry or recruit new talent for your studio

Browse
Subscribe to

Game Developer Newsletter

Get daily Game Developer top stories every morning straight into your inbox

Subscribe
Follow us

@gamedevdotcom

Follow us @gamedevdotcom to stay up-to-date with the latest news & insider information about events & more