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Hollywood & Games Confirms World Of Warcraft's Pardo

The organizers of the 2007 Hollywood and Games Summit have confirmed Blizzard's World Of Warcraft lynchpin Rob Pardo as a key panelist as the summit, which will take place June 26th-27th in Los Angeles.
The organizers of the 2007 Hollywood and Games Summit have confirmed Blizzard's World Of Warcraft lynchpin Rob Pardo as a key panelist as the summit, which will take place June 26th-27th in Los Angeles. Pardo, the vice president of game design at Blizzard, will be appearing on a panel called “Creating Parallel Community Experiences Between Films and MMOs,” scheduled for Wednesday afternoon, June 27. The panel will also feature other contributors to the MMO space, including Multiverse Network executive producer Corey Bridges, Cryptic Studios CEO Michael Lewis, and Christopher Sturr, Sony Online Entertainment's director of digital media. The second annual Summit, co-created by the CMP Game Group (owner of Gamasutra) and The Hollywood Reporter, is intended to "...allow leaders from their respective industries to interact and discuss best practices for strategically marketing original IP via both media to greatest effect." In addition, the event will also see previously announced keynotes from both horror author, movie writer and director Clive Barker and 300 executive producer and Brash Entertainment co-founder Thomas Tull. The keynotes will begin both days of the summit, which will also see such speakers as Heroes producer Jesse Alexander, Prince of Persia creator Jordan Mechner, Foglight Entertainment president Gregg Backer, Electronic Arts director of entertainment programming Brandon Barber, veteran journalist Geoff Keighley and fl0w co-creator Kellee Santiago. Lecture topics expected to be covered for the event include managing a unified pipeline: simultaneous creation of films and games; creating an attractive cross-platform property between film, TV, music, game, mobile, and Internet; how Hollywood talent can be relevant in the interactive medium; conversations between indie film and indie games; and using game engine technology in the film production process. More information on the event, which takes place at the Renaissance Hollywood Hotel on June 26th and the 27th, is available at the official website.

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